Diego Soroa

OpenExO Head Coach, Singularity University Ambassador, Exponential Organisation Global Expert

Talk Title: Beyond Digital, the Exponential Transformation; Adapt Your Business Model to Leverage Abundance and Scale Exponentially

Talk Abstract:
The old way of doing business was about getting an asset, putting a boundary around it, and selling controlled access to that asset. It was a scarcity-based paradigm. However, technologies are turning once scarce assets into information, and once you turn something into information, it starts changing under an exponential growth path. But the challenges we are facing go beyond digital transformation, and the risk is irrelevance. Leaders will have two possibilities, either they become the disruptor or the disrupted? During this short presentation, we will explore the business models of abundance and we will learn about attributes you could start leveraging to become an exponential organization.



Co-Founder and CEO of /rise works, he is an award-winning innovator who has inspired and advised organizations around the world to design and implement disruptive innovation strategies for various industries including finance, retail, insurance, transportation, etc. Diego Soroa is an entrepreneur, passionate about the exponential transformation of organizations. He founded 4 startups and won Entrepreneur of the year award in 2006 from the city of Bilbao. In 2013 he won the Global Impact Competition that leads him to graduate from Singularity University. He since became Singularity University Ambassador. Diego was part of the Exponential Organisations foundational sprint,  and since has become one of the most experienced ExO Coaches at Openexo, a global firm helping companies such as P&G, Visa, HP Global, Banco Santander, Black, and Decker, deal with disruption. He was certified as Coach, Ambassador, Trainer, and Speaker, then Head Coach and more recently Certification Master at OpenExo.  He is Associate Professor at IE Business School, at Human Science and Technology Masters in Madrid, and president at Exponential Euskadi Association. His side works both as an architect and as an artist has been acknowledged internationally.


LinkedIn: www.linkedin.com/in/diegosoroa

More about Speaker:  digitaluniversity.pl/diginews/diego-soroa/