In his role with Microsoft, Reuben Krippner works with organisations across EMEA to build strategies for the use of low-code technologies. In the era of digital transformation there is an emerging opportunity to empower everyone in an organisation to use technologies to remove paper and manual processes and drive new efficiencies. Traditionally, this digital transformation has relied on IT and technical resources but we’re now in the era of the “citizen developer” where anyone can visually design apps and processes that solve problems without the need for professional developers. Reuben has over 25 years’ experience in software development, business applications and collaboration solutions and has seen the industry transition to cloud computing. Reuben is passionate about driving the vision of the citizen developer and how it can fundamentally improve the effectiveness of organisations of all sizes, across all industries.